Pepsi vs Coca-Cola Logo Consistency
Tuesday, August 4, 2009

We found this interesting, it shows the different logo changes Pepsi has endured over the years, as well as showing the consistency of the Coca-Cola logo.
Source: Thinkingalaud, Swiss Miss
Consistency can also save you a ton on your promo materials.

6 Comments
this is hilarious!
but i still love pepsi more
It’s funny how Coke doesn’t feel the need to change their logo at all. But I do have to agree with Max, I like Pepsi more too. They have way better products.
Fuck that, Coke is number 1.
1940 & 1970 Pepsi logos were the best.
2008 pepsi logo really sucks
Yeah the 1973 logo is a classic. I agree the new logo looks like shit. It’s all demented or something.
The new Pepsi logo is the worst. They moved away from the classic swirl in their logo. Now it looks messed up. Not the best use of their branding.